Updated for Patch 7.3.5

This Privacy Policy explains what data we collect from web site visitors and how we use it. It was last updated on May 25, 2016. Login

You may log in to the web site using your email address and password. This information is passed directly to Blizzard using the OAuth 2.0 protocol, which allows you to log in securely without providing us your email address or password. You should check the address bar at the top of your browser to ensure that you are on a legitimate Blizzard web site when logging in.

When you log in using, Blizzard sends us a unique account identifier, your BattleTag, and a list of your World of Warcraft characters. We use this information to personalize the information on this web site for your characters, and to identify and attribute to your character any comments you post.

Blizzard provides your data to us on an “as is” basis with no warranty, express or implied.

See also:

Name and Email Address

We do not require you to provide a name or email address. We do not collect your name, email address or password from Blizzard.

You may choose to provide us with your name or email address, e.g. by filling out the appropriate fields in your user profile, or by sending us email. If you provide this information, it will not be shared with third parties.

We send email only to respond to email sent to us. We do not maintain a mailing list or send email for marketing purposes.


We use cookies to log you in to the web site and to store your personal preferences, such as which World of Warcraft character to display.

We also use cookies to store data about which pages you visit and what activities you engage in when on the site. These cookies are provided and used by a third party analytics service, which protects your information under its own privacy policy. We use this information in the aggregate to analyze site trends and improve the web site.

We use third party advertising networks which may use their own cookies. These cookies are used in accordance with the advertisers’ respective privacy policies, to personalize advertising and to measure the effectiveness of advertising campaigns.

You may disable cookies for this site, but if you do so, you will be unable to log in or see personalized information and advice for your characters.

Refer to the privacy policies for:


This web site is not intended for children under 13, and we do not knowingly collect personal information from children under 13. If you believe that we have stored personal information of a child under 13, contact us immediately so that we can delete the information.


Like all web sites, we store logs which may contain non-personal information such as your IP address, pages you visited, the site you were referred from, and search keywords. We use these logs solely to analyze and resolve technical issues with the site.


Except as specified above, we do not share personal or non-personal information we may have collected with any third party, unless required to do so by law or court order.


You have the right to know what information we have collected about you, and to make corrections or have the data deleted. The information we have about you is shown in your user profile. If you find an error, or wish to delete your account, you may correct the information yourself or contact us.